Online Events:

Social Media: Connecting with Your Donors and Prospects

February 25, Online Webinar  1:30 pm EST/ 12:30 pm CST/ 10:30 am PST with Genevieve Haines, UCLA

First it was MySpace, then Facebook, then Twitter. What’s next?

Forget racing to keep up with the next big thing – learn the fundamentals

of social media so you’ll feel comfortable no matter what the medium. By looking at university research, trend forecasts and case studies, get a big picture perspective on how social media is changing the way audiences are getting information and making decisions. Take away practical, no-nonsense tips on building a social media strategy that delivers a better understanding of customers, new ideas, greater engagement and efficiency, and credibility in a crisis.

                                                                        Brochure     To Register

Annual Giving: Importance of Direct Mail

January 28, Online Webinar 1:30 pm EST/ 12:30 pm CST with Chris Kasavich,

Baylor College of Medicine

With recent advances in e-solicitations and online interaction, it can be

easy to forget that direct mail remains the most cost- and time-effective

means of gaining annual support for your program. National, regional and local health care institutions depend upon mail to tell their story, engage their constituency, and build support. This best practices in annual giving session looks at the best and latest approaches in direct mail. This session will include many examples of direct mail pieces, and will include integration

strategies and tips for your leadership giving and e-philanthropy programs.

                                                                        Brochure   To Register

Employee Giving Campaigns           

December 16, Online Webinar  1:30 EST/ 12:30 CST   with Joanne Gain, Scottsdale Healthcare Foundation

Developing a strong employee giving program can help to create a culture of philanthropy for your organization. Strong employee giving programs can also create steady income streams that your nonprofit organization can rely on from one year to the next. It is a difficult process, yet spending the time to develop a well-crafted program could be well worth your effort. Learn from the successful employee giving program conducted by Scottsdale Healthcare Foundation. Learn how the Foundation uses a unique approach to conduct their campaign in conjunction with their local United Way and how they use fun techniques to engage staff. 

                                                           Brochure   To Register

Donor Base: Profiles and Analysis for Successful Giving Programs

September 10, Online Webinar  1:00 pm EDT/12:00 pm CDT      with Ali McLane, Dini Partners

Donor Base: Profiles and Analysis for Successful Giving Programs will provide you with the opportunity to understand the best techniques for identifying donors for your giving programs.The economic turmoil of the past year has focused more attention on current giving income.  At the same time, affluent donors are narrowing the number of causes they will contribute to this year.This webinar allows you to view best practices for healthcare development and understand the important steps in identifying and enlisting a larger support base.   

                                                                         Brochure    To Register